Three minutes. Three centuries. Cinderella like you’ve never seen her before.
We collaborated with two performance design courses at Arts University Bournemouth to produce a short film that showcases almost one hundred costumes spanning three centuries.
We decided to shun the traditional recruitment video for the University in favour of a fresh, and sometimes, violent take on the story of Cinderella, shot entirely from her point of view.
150 students spent five months painstakingly creating the costumes, make-up and hair design to ensure they remain true to their eras of the 18th, 19th and 20th centuries and we did the rest.
The film's end line - 'storytelling from an original point of view' - captures the courses' creative approach to both teaching and way they promote themselves.
Ads of the World
Fubiz
Daily Mail
The Drum
VIDEO DIRECTION / VIDEO PRODUCTION / CAMPAIGN CREATION / PROMOTION / YOUTUBE / PR / SOCIAL MEDIA